John always knew that he wanted to be a designer. When he got his first computer at 14, he became fascinated with the intersection of design and the internet and rapidly taught himself how to program and design websites. He attended a specialized communication design high school while already taking on clients, and later graduated from FIT. At the age of 18, John was already a full-time employed web designer at a successful agency and taking freelance clients at night. He has since worked at agencies fulfilling the responsibilities of web strategy, graphic and UI design, social, search-engine, and email marketing, programming, project management and more.
John has an embedded understanding of how the web works and how organizations can live within it to achieve awareness and growth. With an eclectic experience in design, programming, marketing, and advertising and just as varied personal interests as spirituality, science, alternative health, environment and family, John brings a unique and holistic approach to the development of his clients’ campaigns.
While in his spare time, John is usually busy raising his two young children, he is also the Director of Media Operations for Veterans Rebuilding Life, an organization that raises money to help aide in post-war recovery for our soldiers and children in need of medical attention. John believes that the relief of human suffering and the advancement of our human culture as stewards of the planet are the most important goals that any skill-set could be used to attain. He and Joey created Pollen to help others create successful organizations while working towards these goals.
Joey graduated with a BFA in packaging design from FIT. He went on to design for some of the biggest brands in the world: P&G, Unilever, Pepsi, Pepperidge Farm, Benjamin Moore, KFC, Taco Bell, Colgate, Con Agra, Nestlé, and Dunkin Donuts, to name a few. Having worked for top tier companies such as CBX, Sterling Brands, Anthem, and Canopy, Joey developed a strong foundation in brand design; heavily influenced by strategy and research. Eventually he expanded outside of packaging design and linked up with John Natoli, who also graduated from FIT and had extensive experience working in the digital space.
It really was a perfect partnership- allowing both of them to collaborate on projects and offer clients a 360 approach to branding. From visual strategy, brand identity, packaging design, environmental, digital marketing and web design, Joey is one of the rare designers that has the vision, experience, versatility, and creativity to propel brands to great success.
Joey has always had an affinity for helping companies with a like-minded approach in giving back to both community and also reducing our carbon footprint. As an active member of Art Start, Joey helps facilitate art workshops for children in homeless shelters. He also sits on the design board for Veterans Rebuilding Life, an organization that raises money to help aide in post-war recovery for our soldiers and children in need of medical attention.
Joey and John like to think of themselves as the creative Pollen that can help other companies grow and expand into something bigger, something meaningful.